MISSION STATEMENT
Roy Williams founded ICON in 2017 with a simple vision: to offer the world a golf car with incredible value at an unbeatable price point. As a licensed USA manufacturer, the rise of ICON has been meteoric. Every ICON is assembled at one of our five American factories. From there, each ICON is sent to a local dealer, where consumers like you get a chance to test-drive it, fall in love with it, and make it yours.